Just Don't Do It
Click fraud occurs in pay per click online advertising when a person, automated script, or computer program imitates a legitimate user of a web browser clicking on an ad, for the purpose of generating an improper charge per click. Click fraud is the subject of some controversy and increasing litigation due to the advertising networks being a key beneficiary of the fraud whether they like it or not.
Use of a computer to commit this type of internet fraud is a felony in many jurisdictions, for example as covered by Penal code 502 in California and the Computer Misuse Act 1990 in the United Kingdom. There have been arrests relating to click fraud with regard to malicious clicking in order to deplete a competitor's advertising budget.
In 2004, a California man created a software program that he claimed could let spammers defraud Google out of millions of dollars in fraudulent clicks. Authorities said he was arrested while trying to blackmail Google for $150,000 to hand over the program.
Why You Shouldn't Cheat AdSense
Why? You say. Google is so rich, losing some pennies won't hurt.
Well. Probably. But when I say you shouldn't, trust me. You really shouldn't. These are just some reasons...
- You can't cheat Google
Every once in while, someone will comes out with ingenious idea of how to get more money from AdSense in less than honorable ways. He will announce to the whole world, posting in every forum and tell people how smart he is. His idea is always untraceable by Google, it is always original, and it always gives easy money.
What he doesn't know is, few months after that, he will get caught by Google, always. And his AdSense account will be disabled. Always. And he is banned from ever applying for AdSense account again. Always.
Google is a giant, with 2005 revenue of almost US$ 10 billions, and profits of more than US$ 1 billion. A large chunk of this comes from Adwords / AdSense advertisements.
More click fraud means less trust, less advertisers and less money, to the extent that if unsolved it will bring collapse to pay-per-click advertisement business. Now. Do you think Google will let you jeopardize their billion dollar business model?
They have money and ability to bring together many of the the smartest and brightest engineers and scientists on earth, has been doing that and will continue to do so. How smart do you think you are that you can outsmart collaborative effort of the brightest brains?
You might be able to pull through for two or three months, but eventually the fraud detection algorithm will catch up and you are caught. And you get banned from Google AdSense, among other things. - Cheating = stealing
No matter how you want to justify, face it, cheating is stealing. You are not only stealing from Google, but also from Adwords publishers. Majority of these are are not big companies, but small webmasters depending on Internet to make a living.
Moreover, even if your morality (or lack thereof) permits stealing from your own fellow, bear in mind that stealing is illegal. Regardless of whether it is done offline or online, a crime is a crime. You might get jailed for that.
In fact, Google has started to bring AdSense fraudsters to court a few months ago. Some were jailed, and some others were fined heavily. - It is just too easy to earn more, legally
Let's say you managed to cheat AdSense undetected. You don't use clickbot or proxy or click-ring or paid clickers. You managed to somehow get the clicks from distributed IP. You don't use pop-ups, spyware, adware. You are careful that your CTR does not exceed 10%. Still, your earning is limited. There is a cap you can't cross, else you will invite unwanted attention to your account.
With so much effort to cover your traces, actually you will get better result if you concentrate your effort to improve the website.
Write more content, submit articles, improve on your search engine optimisation, improve adsense placement, and you can get the same earning or even more. Sure it will take some time, but this is legitimate.
Don’t Get Caught With Google Adsense Click Fraud
Many web site owners are getting their Google Adsense account terminated when they thought they have done nothing wrong to deserve the punishment. Considering the money that they are getting from Adsense, they would certainly want to get back into it.
Click fraud is the act of clicking on ads for the purpose of costing the advertiser money. It is simply the same as having to pay out cash for false leads. Many website owners are aware of this fraud and are sharing the same sentiment that this is the one big problem that Adsense is facing.
But then, how do you prevent being involved in this fraud?
Majority of the web hosts are offering access logs. Once this is offered to you, it is necessary that you hand it over to Google as well. This allows them to look for any suspicious activity on your site. Problems like this are very serious and giving it to them is saying that you would want to help them in any way you can in solving the problem.
It can also help if you have a click monitoring software. If you do not have one yet, you should try and get one and the good thing is, most of this softwares are free. All the information you have received should be turned over to Google. This is showing Google that you too are fighting against click frauds and is in no way a part of it.
Once in a while you might want to study your server logs and watch for any activity that seems suspicious. Report anything that you may find odd, may it big or small thing.
You may want to consider disabling ads for your own IP address and local geographic area. This will certainly prevent accidents and will not make Google mistake another user as you. You can do this through a htaccess file. This will avoid Google mistaking it as clicking on your own ads and be kicked out because of it.
Keep your Adsense off on pop ups and pop unders. Your ads should not be displayed on content sites that promote illegal activity or tampering of the legal rights of other people or business. Included in this are the content that is considered adult and gambling ones. If you think that you may be breaking this rule, immediately remove your content or Adsense from the web page.
Be truthful and confess up to Google about times when you might have clicked on your own as, whether accidentally or (intentionally?). Or the times when you have done something that is against the Terms of Service that they are implementing. Be honest about anything that you may have done that is wrong. Confessing is way better than Google learning about it eventually. It would mean eventual termination and no getting back what you have worked so hard for.
This might sound funny but it is probably better if you do not tell your family or friends about Adsense on your website. Chances are they may start clicking on them to help you make money without you knowing it. They may be doing more harm to you than help by trying it in the first place. It would be wise to brief them on important things about Adsense and what not to do with them.
Most pay per click networks have different measures in hand to protect website owners against click frauds. Other search engines can track more than 50 data points, IP address, browser’s information, user’s session info and pattern recognition. They also have “systems” available that detects fraud. Not to mention the specialized teams monitoring how things are going and helping advertisers stop click frauds.
Google offers suggestion on how to avoid click fraud. Using of “negative keywords” can be used to keep your Adsense showing on products and services that are in no way related to yours. Adding tracking URLs to your links so you can track the traffic coming from Google.
Do not be caught in the Google click fraud. Be aware and be wary.
Content Banned By Google
- Excessive profanity
- Violence, racial intolerance, or advocate against any individual, group, or organization
- Hacking/cracking content
- Illicit drugs and drug paraphernalia
- Pornography, adult, or mature content
- Gambling or casino-related content
- Excessive advertising
- Any other content that promotes illegal activity or infringes on the legal rights of others
- Pop-ups, pop-unders or exit windows that interfere with site navigation, obscure Google ads, change user preferences, or are for downloads. Other types of pop-ups, pop-unders, or exit windows may be allowed, provided that they do not exceed a combined total of 5 per user session
- Excessive, repetitive, or irrelevant keywords in the content or code of web pages
- Deceptive or manipulative content or construction to improve your site's search engine ranking, e.g., your site's PageRank
- Incentives (monetary or point-based) to users or third-party beneficiaries for online activity including, but not limited to, clicking on ads or links, performing searches, surfing websites, reading emails, or completing surveys
- Sales or promotion of certain weapons, such as firearms, ammunition, balisongs, butterfly knives, and brass knuckles
- Sales or promotion of beer or hard alcohol
- Sales or promotion of tobacco or tobacco-related products
- Sales or promotion of prescription drugs
- Sales or promotion of products that are replicas or imitations of designer goods
Thanks......
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